Logical model of a behavior change program for community intervention – Active Life Improving Health – VAMOS

Resumo

The present study aimed to present a Logic Model (LM) of the “Vida Ativa Melhorando a Saúde” (VAMOS – Active Life Improving Health) program for its application in community interventions in adults and old age in Brazil. The VAMOS program purpose is to motivate people to have a healthier lifestyle. It is divided in 12 group meetings usually held weekly, varying from three to five months of duration. VAMOS is guided by specific booklets and conducted by health professionals with prior certification. The LM consists of activities (advertising, meetings, community outreach), products (financial resources, promotion, increase in attendance) and short, medium and long term objectives (adoption of the program, knowledge and empowerment of participants). Participants of the VAMOS program maintained their physical activity levels for longer when compared with traditional and control groups. VAMOS is under expansion in Brazil, supporting behavior changes in order to reach a healthier lifestyle.